Nigro, Nigro & White is a regional Southern California CPA firm with office locations in Murrieta and San Diego. NNW is committed to providing the highest quality financial statement audit, tax, accounting and management consulting support to private and public agencies. Our commitment to provide individualized service means that you can expect a responsive, cost-conscious approach with an understanding of your business needs and expectations.Via Tigerhawk.
Neil Sinhababu and Nicholas Beaudrot's political blog
Friday, June 12, 2009
Naming Fail
It would be hard to forget, so I guess that's something in favor. But I giving your accounting firm a name that lots of people has to be uncomfortable with saying is a decisive point against.
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7 comments:
I suspect they go to great pains to pronounce it "NIGH-gro".
There used to be an outfielder named "Rusty Kuntz". Announcers always went to great pains to pronounce it "Koontz".
This can't be real, can it? I mean, it's the "and White" that gives it away, right?
(Of course, your CAPTCHA word is "reamall" here, so maybe the Web is just having fun today.)
As I recall, Nick, people used to call Jesus Alou "Jay". I always thought it would've been simpler to just learn Spanish pronunciation and go for Hay-soos.
Eric, it has the Google profile of a legitimate business.
We've got Nigro's Western Store here in KC, so there's no reason to think NN&W is fake.
The ultimate irony is, when linking to the actual website with a photo of the staff...it's White, white, white, white, and MORE WHITE.
You can't name CPA firms with a fictitious name people.
You can't name CPA firms with a fictitious name people.
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